Understanding Meta Advertising Standards
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
Learn how to use Reels to connect with relevant audiences in a format that resonates with them.
In this course, you will learn how to use Facebook Reels and Instagram Reels to create short, entertaining videos that help people discover your brand. You will also learn how to create ads for Reels ads and how to incorporate...
In this training, you will learn the five best practices for maximizing performance of direct response campaigns across Meta technologies. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log...
Learn how to verify proper implementation of Meta Conversions API setup, optimize your configuration of the Conversions API and troubleshoot issues that may arise after the direct implementation of the Conversions API.
Demonstrate the skills needed to guide the implementation and troubleshooting of key marketing technologies by passing the Technical Implementation Specialist assessment. To pass this assessment, answer 16 out of 20 questions correctly. Retake the exam as many times as needed...
Discover the best media practices that can help increase international sales on Meta technologies.
Learn how to use the Pixel and the Conversions API to share data from customer actions and optimize advertising strategies.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
In this course, you'll learn how to set up a campaign in Meta Ads Manager and you'll explore the difference between campaigns, ad sets and ads.
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam. Don't see any...
This course prepares you to compare experimental and observational measurement methods and recognize when to implement A/B tests vs. RCTs.
Learn how to select ad formats and design creative strategies to reach your audience at each stage of the audience journey.
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
In this course, we discuss ways to analyze and interpret the output of a regression analysis.
Learn to use Monetization Manager to measure ad performance, improve results with data and optimize your bidding strategy.
Learn how to monetize your app with in-app ads, control which ads appear in your app and advertise to grow your audience.